Lectures & Speaking Topics

Consumer Habits
Why Customers Keep Coming Back for Some (But Only Some) Products Again and Again
Habits and Predictive Analytics
How Target Knows What Shoppers Want Before They Do
Teaching Willpower
How Starbucks and Other Companies Teach Employees Willpower and Inspire Them to Succeed
The Power of a Crisis
How Leaders Teach Organizational Habits Through Accident and Design
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